Followers of Guy Fieri know about Flavortown. Flavortown is a mythical place, a state of mind, where fun and food meet in perfect harmony. Flavortown came to life on Diners, Drive-Ins and Dives, explained Guy: “On camera, I once said, 'This pizza looks like a manhole cover in Flavortown. ' Willy Wonka had a chocolate stream, you know? So it's taking these iconic food items, these iconic food moments, and giving them a home. They all live in Flavortown. It's like one of those things in The Matrix: You can only get down with Flavortown if you believe in Flavortown.”